Tag Archives: community relations

“Please don’t let this happen to us!” Charity Fatigue and the Cost of Not Having a Giving Strategy

The Boston Globe is reporting that myriad charities are falling short of fundraising goals as financial support for Marathon bombing victims is re-directed to the newly established The One Fund.   Competition among non profits for cash donations has already been intense in this recovering economy – fewer dollars available from and greater competition for […]

A Toast to Business in 2013: Health, happiness and prosperity

Here’s to a healthy, happy and prosperous 2013! Companies have a key role to play in making that a reality. Here are a few ways that business is making the effort: Be Healthy The Wellness Council of America (WELCOA) created a national workplace award to encourage businesses to instill healthy lifestyle practices. Norway Savings Bank […]

Grab a slice! Purpose-driven pizza in Portland

Can you have too much of a good thing? Not when it comes to pizza, and especially when it comes from Flatbread Pizza Company. Flatbread’s is famous for its delicious, all-natural , wood fired, clay oven baked pizza. The crust is just the right combination of chewy, salty and sweet. The organic ingredients are always […]

The politics of pink and other cause marketing campaigns

Checking out with my groceries at my local Hannaford supermarket this weekend I considered the $2 and $5 coupon swipes at the register to benefit organizations that fund breast cancer awareness and research.   Grocery shoppers have plenty of other options to support breast cancer research and awareness through their product purchases. Yoplait yogurt’s Save […]