Category Archives: Strategic Giving

What’s Impact Investing? Good question.

I’ll bet you don’t know about Impact Investing. That’s ok. According to a recent poll conducted by the CFA Institute not even financial advisors are clear on what it is – only 14 percent said hey know. That jibes with the audience that attended the Impact Investing conference in Boston this fall, part of a […]

In managing a workplace crisis, the best defense is a strong offense

When something goes wrong in business, by accident or by design, a company will have a better chance to positively emerge from crisis if it has the benefit of the doubt from its stakeholders. If a company is recognized as an upstanding corporate citizen because of how it treats its employees, contributes to the community […]

Are you a cause marketer? Good for you! Here are some important legal updates to know

As businesses from the National Football League to the corner store to your neighborhood dry cleaner paint their products pink to support breast cancer awareness this month, states continue to update and refine the rules and regulations surrounding the cause marketing campaigns where businesses pledge donations to charities based on consumer purchases. Not all cause […]

“Please don’t let this happen to us!” Charity Fatigue and the Cost of Not Having a Giving Strategy

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The Boston Globe is reporting that myriad charities are falling short of fundraising goals as financial support for Marathon bombing victims is re-directed to the newly established The One Fund.   Competition among non profits for cash donations has already been intense in this recovering economy – fewer dollars available from and greater competition for […]

A peek into next generation philanthropy – It’s not just which problems they plan to tackle but how

A Philanthropic throw-back? The next generation affluent look to model their giving after Rockefeller and Carnegie, focusing on impact not institutions.

A just released survey of the next generation philanthropist (Generations  X, Y and millennials) indicates a shift in how they are giving. It’s a bit of a throwback to the style of Rockefeller and Carnegie – rather than be satisfied with “checkbook charity,” they are increasingly more engaged and focused on what measurable impact they’ll […]

And the winner is … How stars are using their celebrity to make social change

Amy Poehler advocates for Girl Power.

This awards season it’s great to acknowledge the ways celebrities are giving back. Many are reaching beyond classic “checkbook charity” to be advocates for causes in which they believe. Did you know that Amy Poehler runs a web channel to build girls’ esteem? The motto for Smart Girls at the Party is “change the world […]

A Toast to Business in 2013: Health, happiness and prosperity

Here’s to a healthy, happy and prosperous 2013! Companies have a key role to play in making that a reality. Here are a few ways that business is making the effort: Be Healthy The Wellness Council of America (WELCOA) created a national workplace award to encourage businesses to instill healthy lifestyle practices. Norway Savings Bank […]

The politics of pink and other cause marketing campaigns

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Checking out with my groceries at my local Hannaford supermarket this weekend I considered the $2 and $5 coupon swipes at the register to benefit organizations that fund breast cancer awareness and research.   Grocery shoppers have plenty of other options to support breast cancer research and awareness through their product purchases. Yoplait yogurt’s Save […]

Free beer! Saving the world one keg at a time

Free photos by Emile are at Portland Greendrinks events.

A few of us attended the Greendrinks Portland event at The Inn on Peaks Island last night. Since its local chapter founding in 2008, Greendrinks events have grown in popularity. The Portland, Maine chapter is part of the international Greendrinks network — an informal, volunteer-managed social networking group built around a common interest in the […]